Description

The Micro Business Council is a monthly gathering designed specifically for micro business owners, solopreneurs, and small teams consisting of 1-10 employees, seeking meaningful connection, practical insights, and a supportive peer network.

Created to address the unique challenges and opportunities faced by smaller businesses, the council provides a consistent forum for discussion, collaboration, and learning—while strengthening the collective voice of micro businesses within our local business community.

Each meeting offers the opportunity to:
•    Connect with fellow micro business owners
•    Share real-world challenges and solutions
•    Learn from relevant topics and guest insights
•    Build relationships that support long-term growth and sustainability

Whether you’re just starting out or looking to strengthen your business foundation, the Micro Business Council offers a welcoming space to connect, learn, and grow alongside others who understand the realities of running a small business.

Location: Avow | Waterview Room, 1095 Whippoorwill Lane, Naples FL 34105

Schedule:

• 7:45am-7:55am Check-in and networking
• 7:55 Program promptly starts
• 8:45am Program ends
• 9:00am Complimentary tour of Avow (not mandatory)

Presentation Description

Marketing is changing as more people use AI tools to ask who to hire, what to buy, and which businesses to trust. In this session, Heidi will show microbusiness owners how to improve the digital signals generative AI tools and prospects use to understand, compare, and recommend a business. The focus will be on practical moves owners can act on now: clearer website messaging, stronger proof and trust signals, easier-to-update website content, and authority signals such as listings, citations, and backlinks that improve visibility across search, AI, and referrals.

What Attendees Will Gain

This is a practical session for microbusiness owners who want concrete action steps, not theory. Attendees will learn how to run a simple AI-powered visibility review on their own business, identify the biggest gaps in clarity, credibility, and discoverability, and prioritize the fixes that matter most right now. They will leave with a prompt they can use immediately, a checklist for evaluating their digital presence, and clear next steps to strengthen how their business is found, understood, and chosen.

Meet Your Speaker

^{Heidi Cramer}
AI Integration Strategist, Business Growth
Consultant, Business Owner, and Technology Innovator

Please be advised that photographs and video may be taken at the event for use by The Greater Naples Chamber of Commerce and the "host site" website, marketing materials, social media, press releases and other publications. By registering for this event, you consent to The Greater Naples Chamber of Commerce and the "host site" using your image and likeness without compensation.